My role as a User Researcher at IBM
I joined the user research team as an intern and continued as a full-time employee. In my role as an IBM researcher, I utilized various research methods, including usability testing and task analysis.
My work in IBM is under NDA
I have documented my journey at IBM to the fullest extent possible without violating my NDA.
My time in IBM
As a researcher, I worked on two products within IBM's watsonx platform: watsonx Orchestrate and watsonx Code Assistant. IBM introduced watsonx in 2023 as an enterprise AI and data platform that lets businesses train, tune, and deploy AI models — spanning both generative AI and traditional machine learning. It's built to help working professionals automate mundane tasks and focus on the important things, while giving enterprises a governed way to build with AI.
Projects I worked on
During my time at IBM, I had an amazing opportunity to collaborate with product managers, designers, and SMEs to gather requirements and keep them informed about user needs, ensuring the creation of user-centric products. My favorite part was exploring and presenting my findings to a larger team, where I received critical feedback that helped me improve as a researcher.
Worked on 2 Task Analysis.
The leadership team wanted our product to enter a new segment, so we conducted task analysis to provide the teams with information to make better-informed decisions.
Worked on 2 Usability Testing.
The design team developed new prototypes for the product and wanted to test them. We conducted usability testing to gather user attitudes and feedback to inform the design process.
Sneek peek into one project
Task Analysis — watsonx Orchestrate for Procurement
When watsonx Orchestrate set out to launch for the procurement industry, two fellow researchers and I were tasked with a foundational question: what does a procurement professional's day actually look like, and where could automation genuinely ease it?
We needed to understand three things — the tools industry specialists rely on, the mundane, repetitive tasks that fill their day, and the parts of their workflow we could automate to give them back time for higher-value work.
We recruited and interviewed procurement professionals across multiple industries and across the Europe and APAC markets, running a task analysis to map their day-to-day work. From that, we identified the common repetitive tasks and the common tools used to perform them.
Those findings gave product managers a grounded picture of where automation would land — letting them build automations that genuinely eased procurement work and strengthened the product's market fit.
Bee's Talk — Teaching the team how to run a survey
Knowledge sharing · internal talk
I presented at our internal design conference on surveys: when they're the right tool to reach for, where they mislead if you're not careful, and the practices that make them trustworthy — framing unbiased questions, choosing the right question types, sampling well, and reading results honestly.
The aim was to raise research literacy across design and product, so more decisions could start from evidence rather than assumption.
A heartfelt thank you to the most amazing team I could ever ask for!